標題: Analytics for better reporting [打印本頁] 作者: AnamikaSH 時間: 2023-12-3 19:14 標題: Analytics for better reporting Optimizing for snippets Providing context with schema markup Prioritizing local Use Long-Tail Keyword Phrases Long-tail keyword phrases are phrases that are more specific, targeted, and usually longer or more words than commonly used phrases. “Shoes” is a short-tail search query; “Where to buy hiking shoes in Baltimore” is a long-tail keyword phrase. While these long-tail phrases typically get less search traffic, they also have a higher conversion value because they are more specific to what the user is searching for. Using long-tail keyword phrases on your website allows the site to provide search engines with more specific information, which is critical to ensuring it shows up when someone searches for something.
It can also help your website be the answer the user hears when making a Photo Editing Services voice search. Transform Queries into Questions When using voice search, a person will likely ask a question instead of using a string of simple keywords. Therefore, you should use questions in your content and queries to make it more likely your site will be the answer read out loud. When creating content for your website, consider inserting these types of questions into articles, developing FAQ sections, and optimizing other text, as content containing and answering questions will likely appear first.
Content Optimization As you develop content for your website or optimize what already exists, focus on making it more usable for voice searchers. Some of the best tips include: Avoid using too many keywords, as this can actually deprioritize your content in search engines. Write in a conversational, easy-to-understand tone. Your content should be compelling, have detailed answers to common questions, and solve customer problems and pain points. Focus on providing concise answers, but elaborate on details throughout the copy.
